consumer buying behaviour

consumer buying behaviour
consumer buying behaviour UK US (US consumer buying behavior) noun [U]
MARKETING CONSUMER BEHAVIOUR(Cf. ↑consumer behaviour)

Financial and business terms. 2012.

Игры ⚽ Поможем написать реферат

Look at other dictionaries:

  • consumer buying behaviour — The buying behaviour of individuals and households who buy goods and services for personal consumption. A number of different people, playing different roles, have been identified in the decision to make a specific purchase: • initiator, the… …   Big dictionary of business and management

  • complex buying behaviour — Consumer buying behaviour in situations in which a considerable amount of technical information has to be assessed and significant differences exist between brands. For example, in buying a new personal computer the buyer has to consider the… …   Big dictionary of business and management

  • variety-seeking buying behaviour — Consumer buying behaviour in situations characterized by low consumer involvement, but significant perceived brand differences …   Big dictionary of business and management

  • habitual buying behaviour — Consumer behaviour in the buying of cheap frequently purchased items, characterized by low consumer involvement and few significant brand differences. Purchases are made out of habit, rather than a strong commitment to a brand. Generally, price… …   Big dictionary of business and management

  • consumer behaviour — ➔ behaviour * * * consumer behaviour UK US (US consumer behavior) noun [U] (also consumer buying behaviour) ► MARKETING CUSTOMER BEHAVIOUR(Cf. ↑ …   Financial and business terms

  • Consumer behaviour — Psychology …   Wikipedia

  • behaviour — be‧hav‧iour [bɪˈheɪvjə ǁ ər] , behavior noun [uncountable] also behaviours the way that someone or something acts in different situations: • They have changed their buying behavior and are postponing major purchases. • The market s crash forced… …   Financial and business terms

  • Consumer Price Index (United Kingdom) — For other uses, see Consumer price index. CPI, 1988 to present, 2005=100 …   Wikipedia

  • Consumer confidence — is an economic indicator which measures the degree of optimism that consumers feel about the overall state of the economy and their personal financial situation. How confident people feel about stability of their incomes determines their spending …   Wikipedia

  • Consumer ethnocentrism — is derived from the more general psychological concept of ethnocentrism. Basically, ethnocentric individuals tend to view their group as superior to others. As such, they view other groups from the perspective of their own, and reject those that… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”